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About Us |
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a $50 Gift Certificate!
Join us in celebration of our 50th Anniversary. Sign up every week to enter the drawing!
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Higher
Grades & Top Test Scores!
We guarantee Higher Grades
& Top Test Scores! Our
riddles, puzzles, games, and lessons
develop thinking skills and
improve standards-based learning.
Each activity requires students
to analyze, synthesize, and
apply what they learn. The
more students think about
what they are learning, the
more students understand what
they are learning.
Empower
the Mind!
Critical thinking doesn’t
just guarantee academic success,
it prepares children for the
countless challenges they
will encounter throughout
their lives. Empowering the
mind through critical thinking
is one of the best ways to
prepare for life's journey.
Learning
Becomes Fun!
Our thinking approach makes
learning fun, motivating and
effective. Students enjoy
our products and ask for them
by name. |
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For 50 years, our award-winning products have helped students of all abilities achieve better grades and higher test scores with highly effective lessons that sharpen the mind as they teach standards-based reading, writing, mathematics, science, and history. Our products are fun, easy to use, and guaranteed to produce better grades and higher test scores.
We design critical thinking into reading, writing, math, science and history lessons so students carefully analyze what they are learning. Deeper analysis produces deeper understanding, which results in better grades and higher test scores. Over time, students who practice critical thinking learn to apply it throughout their education and life.
We do not
teach through drill and memorization
or teach to the tests—we empower
the mind! Our goals are higher grades,
top test scores, and problem solving
skills to meet all of life’s
challenges. We supply educational materials to Sylvan Learning Centers, Club Z In-Home Tutoring, the top U.S. public high schools, and gifted & talented programs throughout the world! We guarantee better grades and higher test scores—or your money back.
Children love our products and you'll love what our products do for your child.
History
The company was founded by John
Baker in 1958 under the
name Midwest Publications as a math
and textbook company, combining
powerful logic problems with high
educational and editorial standards.
The Critical Thinking Co. now boasts
over 200 titles in reading, writing,
math, science and history, and remains
a family-owned business under the
guidance of John’s son, Michael
Baker.
In the 1976,
the company changed its name to
Critical Thinking Press and Software.
The name was further changed to
Critical Thinking Books & Software
in 1997. The current moniker, The
Critical Thinking Co. was adopted
in November of 2003.
What is Critical Thinking?
Critical thinking is identifying and evaluating evidence to
guide decision making. A critical thinker uses in-depth analysis of evidence to make decisions and communicate his beliefs clearly and accurately. Learn More »
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John Baker, Founder, and Grandchildren
The
Baker Family from left—Brigham,
Michael, Keaton, Elizabeth,
August
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